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 Alright, do I have your attention.  I mean who doesn't want a little more in their pocket at the end of hard days work.  Well according to Murray Newlands he has 10 Tips to Become a Millionaire This Year.  

Are you confused when it comes to the differences between social media platforms in the market today?  Or an even bigger question do you know which platform is best for promoting your company?     Take a look at this article from John Boitnott at Entrepreneur.com as he goes through why Marketers Are Using Instagram More Than Snapchat Right Now.  And why audiences for the two platforms are entirely different.

 Are you in the know when it comes to trends, style, technology.  Well, take a look at Chivas.com's article on the 7 INDUSTRIES THAT WILL BOOM IN THE NEXT DECADE.   Are you and your organizations going to be able to compete in these markets or utilize these new industries for growth?   

TipFlip is a revolutionary application for mobile devices to connect people to other people they want to reward at any time. This concept can be used in a variety of different ways, including tipping your hair stylist, your server, or just someone you want to reward. A person who is wanting to reward someone will open the TipFlip app on their device. A map will show active people who are also signed in based on proximity to where the person wanting to reward is located. The Goozmo team developed this app from the ground up to accommodate both iOS and Android platforms to expand the app to all devices.  The Goozmo team had a lot of work ahead of them with no other apps already developed or platforms in production that could be used as a base for UX and design.  This required a lot of testing and back and forth with the customer to determine how they saw the application working not only for their customers but for the staff that would be using it to receive tips.  So Goozmo not only had to worry about the UX of the customer but had to make a separate system that would make receiving tips easy and intuitive. Before the app could be developed in a physical sense we had to create a brand image that would not only represent our clients base organizations but could be expanded to all service industries.  Below you can see where we started in the branding process and the end result.    Now while part of the team was working on the design and branding of the new project our developers had to begin to look for a platform to build the new app on.  A couple options were thrown around.  But in the end, we determined that the best and most stable platform would be React Native.  The reason that we chose React was because we had Thousands of app examples are using React Native, from established Fortune 500 companies to hot new startups. This helped build confidence in the client that the app that was being developed was fully tested and trusted by much larger organizations.  To learn more about React Native check out the details from its creators Facebook, https://facebook.github.io/react-native/.   Through the stages of setting up the designs and functionality we had constant reviews by not only the customer but external users as well to determine but user flow and understanding of how the site worked.   In the end, Goozmo created an App that can be utilized in a number of different service areas and outlets.  Accommodating the current customer and larger customer base.  Setting the customer up for success in all possible avenues in the market.  Take a look at the new app at tipflip.co for more information.

Congratulations Thistle Communities on your new website. Thistle is a private, non-profit real estate company created in 1989. Thistle has created over 1,000 affordable homes and annually provides housing for over 1,700 residents and responds to over 2,000 requests for information and services. Check them out at thistle.us.

Even our virtual receptionist (VR) thinks it's cold outside!  This is also a demo of our very own creation.  This is an iPhone/Android APP that works with Wink to automatically greet customers/visitors as they enter your space. After it greets your visitors, they can interact with the VR to request someone specifically, indicate they are a delivery, etc.   The VR will then notify the appropriate party via email and test message! Our VR uses voice recognition technology to listen and translate what your visitors are saying.  The visitor can also interact with the VR by touch as well if voice isn't preferred. Want to learn more of what we can do for you and your business?  Let's chat about new innovative ideas!

Why "Build It Yourself" websites might be hurting your business.   Everyone has a difference of opinion when it comes to creating a quality website.  But all can agree that aspects such as SEO, UI / UX, and responsiveness on mobile devices are all crucial components to a successful site.  But could build it yourself websites such as WIX, Squarespace, and Weebly be missing these crucial items and cause more harm than good when it comes to your business's online presence?   According to an article written by Tyler Horvath build it yourself, platforms rank very low when it comes to SEO, mobile optimization, and site speeds.  All of which directly affect how customers not only find your site but interact with your company digitally.     Just looking at the surface this information does make a lot of sense.  Because unless you are trained to understand all the nuances that go into building a site you could be missing out on huge opportunities.  Opportunities that digital agencies, such as Goozmo can find and capitalize on for you.    Learn more about Goozmo and all of its services.

TIP Anyone, Anywhere! A completely safe & secure way to tip anyone, anywhere.  The easy way to tip people with your phone.     TipFlip is a revolutionary application for your phone that allows's individuals to tip others.  The TipFlip app is capable of tipping a variety of different service providers. This can include tipping your hair stylist, your server, or just someone you want to reward.   The process is as simple as opening the TipFlip app on your device and selecting the person you want to tip.  The app uses your phone's proximity map to show active people who are also signed in near you.  You can also see a list of if they want to identify someone by name.      The TipFlip team had a simple request.  Find a secure and convent way for all tip based services to track and receive funds from customers.  We worked from the ground up with this project.  Starting with branding, full UI/UX testing, and the integration of many systems.  In the end, we created an app that allows business's to set up an account and allow their customers to tip, review, and praise.  We created the app not only through the Apple App store but also through Google Play.  This was to extend the range of usable devices for this system.     During this process, we utilized various systems to build and plan the project.  While the base of the app is an Ionic framework we also utilized, java, and objective C (iOS).     For more information and links to download visit tipflip.co.

Developing and marketing an app can seem pretty daunting with all the competition.  The Apple app store alone has over 2 million apps available to download as of today.  That is a lot of noise to rumble through if you don’t have a clear goal or mission in mind for your app.  With everyone having some sort of app these days how do you know that an app is a right move for you and your company?  Determining if your company could benefit from an app can be pretty simple.  Just ask yourself some questions like these from local Boulder company InspringApps. What problem will your app solve? Who are you marketing your app too? Why is your app best suited for the task? A market analysis is also crucial to developing your app.  An analysis will give you insight on how many other apps are out in the market like yours.  It will also open your eyes to features that these other apps are not including that your app can market on.  It's important to know who your competition is and knowing what they are not doing that you could be doing.   Another crucial component that needs attention while developing an app is User Experience.  One of the worst things you can do is have a product that is confusing and hard to navigate.  Most people won't get past the first page if it is not clear what your app is doing for them.   Going through all this you may think to yourself, wow this is going to take to much time and money to be successful.  While it might seem daunting to build your app.  The benefit that can come to your company and business can be well worth all the effort.  Some benefits that can come from developing an app are:  Having a further reaching hand to more customers. Creating Brand Awareness and Boosting Traffic to your desktop site. Engaging new customers and creating a customer loyalty base Gathering Insights on Users to better your business   For more information on how your company can cash in on this growing industry, give Goozmo a call and see how we can improve your digital presence.

A Colorado Digital Agencies take on why UI / UX are so important! As Rahul Varshney, Co-creator of Foster.fm puts it: “User Experience (UX) and User Interface (UI) are some of the most confused and misused terms in our field. A UI without UX is like a painter slapping paint onto canvas without thought; while UX without UI is like the frame of a sculpture with no paper mache on it. A great product experience starts with UX followed by UI. Both are essential for the product’s success.” But before we go into why UI/UX is important lets first breakdown what UI/UX really is UX which stands for User Experience Design is the process of enhancing customer satisfaction and loyalty by improving the usability, ease of use, and pleasure provided in the interaction between the customer and the product. Wikipedia UI which stands for User Interface Design is the design of user interfaces to focus on maximizing usability and the user experience. The goal of user interface design is to make the user's interaction as simple and efficient as possible, in terms of accomplishing user goals.  Wikipedia  An overview of UX UX is important in so many different ways.  From the impression of the site to how smooth and easy it is to transition from one page to another.  Through good UX a site will have less abandoned pages and cause less frustration on a customer.  These are key components to having not only a successful site but a successful business.  UX also aids in the flow of the site, while also taking into account customer perception.  Starting with good design and planning will be the back bone to the UX of any site.  As well as helping ingrain the impression of your business. How UI fits into the picture You can look at UI in many different ways in how it interacts with UX and the entire site.  UI is the functionality of the site that aids the design and UX in achieving the goals of the site.  UI helps to keep customers on a specific page through the technical function and the visual cues.  Good UI can make sure your site does not have slow load times, hard to read content and graphics, and poor site flow.  All of these items are key reasons that companies lose customers on their site.    So what does this all mean in the end?  When your designs focus on user experience and user interface your site can see more traffic.  Through this traffic companies will start to see the recognition they need to succeed.    So make sure that your site was designed and developed with good UI and UX in mind.  If not reach out to your local web company and see how they can help you. If you would like more information on UI/UX or want to see if your site is following these standards, please contact us and let’s chat! 303.938.6821 - hello@goozmo.com #Goozmo #UI/UX #Tips&Tricks #Colorado

We have been building websites for over 15 years, so I thought I would share a quick list of what I consider the top 10 things you can do right now to help your website.  We apply these to all projects we complete, and see results: 1. If on Wordpress, change wp-login to something custom (install plugin) 2. Make logo retina ready, and any key branding graphics.. be PROFESSIONAL 3. Cut down on long copy, and stick to the basics - visitors and search engines HATE THIS 4. Make sure your og: tags are setup for social sharing 5. Run a test at https://gtmetrix.com/ - if you don't score about 85, FIX IT.  Performance is very important and this tool tells you how to fix it! 6. Run a test at http://seositecheckup.com/ - if you don't score above 87, FIX IT.  Again, this tool tells you what to do! 7. Make sure you have Google Webmaster tools setup with a sitemap submitted 8. Ask yourself, when was the last time you have visited your website?  If the answer is longer than a week, something is wrong.  You should check in to your website, and make updates frequently.  OR hire someone to do it.  If you just simply hate looking at your site, perhaps a redesign is in order. 9. Ask someone you barely know to go to your website, in front of you, and see if they know what you do within 10 seconds... if they don't have a clue something is wrong.  A visitor shouldn't question what you do EVER.  I can't stress enough how important this is.  People have many other choices that you and your business, and if you make them think, they will move on. 10. Are you still using a non-domain email address... like Gmail?  Time to get an email address attached to you primary domain that your website uses.  This is very professional and shows increase in conversion significantly.  Even if you are a 'one person shop' you need a business email address. I pulled these out because all of them are easy to do, and quickly!  Obviously there are a lot more tips/tricks I can share, so I will leave that for next time :).  If you have any questions on the above items, I am more than willing to help - call or stop on by. Cheers!

Although we are located in beautiful Boulder, we serve the entire state of Colorado.  If you are looking for high end, high quality web application development you have come to the right place.  We have been building stunning website for over 15 years. Today, anyone can build a website, and we are well aware of that.  However, not everyone can build a good website.  For example, it is very easy to build a Wordpress website incorrectly.  There are many aspects that are skipped when setting one up - performance, security, plugin optimization, search engine optimization, data integrety, updatability, and more.  All these factors make your Wordpress website almost worthless 6 months after launch if not done correctly.  Not to mention the time and headache required to fix it when it does fail. In addition to these logistics, user experience is as important.  Design is just a small part of a website.  Presentation, flow, accessibility are critical for a successful web experience.  Surfers of the web, including you, have a very short attention span.  Also if something isn't clear, it is very easy to just move on... why?  Because there is always something better out there.  The worst thing you can do with a website is deter visitors simply because it is not clear what you do.  This is where user expience can either kill your website, or make it successful. This is where our value comes in.  Again, building a website isn't that hard.. really.  Building a successful website on the other hand is very difficult.  This is where we can help. Let's chat!

After chicken scratches on notebook paper, concepts, wireframes, branding, web design, API development, and application deployment, TipFlip has been born.  We were charged with all aspects of development, brand, and technology.  We took the ideas presented by the client, and applied user experience strategy through a wireframe presentation.  At the same time during this process, we created the TipFlip brand/logo for early marketing materials. From the wireframe concepts, we create development specs and went into full development of a full iOS and Android native application.  To bring it all together, we built a website foundation to act as the marketing portal and funnel for all social media efforts.   Now, in the palm of your hands, you can quickly tip/reward anyone you like!  Perhaps you have a favorite barista or hair stylist, and want to show them some gratitude.  Perhaps you don't have cash and need to tip your cab driver.  The possibilities are endless, and it is all trackable for future gifts. Check out tipflip.co for more information, and make sure to visit the APP Stores to download TipFlip!

Wordpress has come up a lot lately, and lot of people are curious.  We have many new trends happening almost on a daily basis, and keeping up can be difficult. Goozmo has been developing websites on Wordpress now for a few years, in addition to our own system, and other platforms.  The web is extremely dynamic and all businesses have their own requirements.  We assess each project and recommend the best solution to make their online marketing a success. With that said, if you have been thinking about Wordpress, LET'S CHAT!  There are many benefits to moving over to this platform, including mobile optimization, more features, search engine optimization, and more. YOU DON'T HAVE TO LEAVE GOOZMO TO BE ON WORDPRESS! :) You will still be backed by our support, backups, security monitoring, hosting, email, and more!  We also have developed a Wordpress plugin that connects you with us while managing your website - Live Chat, Help Ticket, etc.  We call this plugin Goozmo Concierge.   If you are interested, please contact us and let's chat! 303.938.6821 - hello@goozmo.com #Wordpress #Goozmo

We have launched the new website for Blue Canyon Technologies - http://bluecanyontech.com/. They are a Boulder, Colorado based company specializing in mini-satellites (in a nutshell of course... they do a lot more amazing stuff than that!). They are pioneering small satellite manufacturing and deployment. Blue Canyon came to Goozmo in need of a new website to go along with a new product launch, and mission control central launch. Their current website wasn't presenting them in a professional manner, so we gave their online presence a face-lift! Their website was built on Wordpress, and fully optimized for search engines. Check it out! #BlueCanyonTech #Goozmo

Hump Day Bump - Start Receiving SMS Messages and Phone Calls on a Mac http://computers.tutsplus.com/tutorials/start-receiving-sms-messages-and-phone-calls-on-a-mac--cms-23274

Images are a vital part of grabbing a visitor’s attention, learn how to optimize them for your website http://www.elegantthemes.com/blog/tips-tricks/optimize-images-for-your-wordpress-website

Learn how to schedule posts in WordPress http://www.wpbeginner.com/beginners-guide/schedule-your-posts-in-wordpress/

Make Your Blog A Local Destination & Win At Local Search http://searchengineland.com/make-blog-local-destination-win-local-search-215354

Innovation on Kickstarter: The 10 Top-Funded Tech Ideas of 2014 http://www.xconomy.com/national/2015/02/09/innovation-on-kickstarter-the-10-top-funded-tech-ideas-of-2014/?single_page=true

Online reviews can make or break local businesses. Learn how to generate a continuous flow of good online reviews, http://searchengineland.com/local-businesses-get-good-online-reviews-build-business-214939

Both companies are offering free additional cloud storage if you jump through a couple of minor hoops, http://www.usatoday.com/story/tech/2015/02/11/microsoft-google-offer-free-cloud-storage-promotions/23225101/

A simple but useful infographic that offers 50 valuable tips to help boost your brand http://digitalsynopsis.com/tools/50-ways-to-boost-your-brand-infographic/

 Tommy Palm explains how he thinks an effective company should run  http://www.inc.com/christine-lagorio/tommy-palm-candy-crush-predicts-future-of-technology.htm.html

A tour of a Google data center and its rows and rows of machines that power Google https://www.youtube.com/watch?v=XZmGGAbHqa0

Best WordPress SEO Practices for 2015 http://www.elegantthemes.com/blog/tips-tricks/wordpress-seo-best-practices-in-2015

Prediction of web design trends for 2015 http://designmodo.com/web-design-trends-2015/

Polarr is a web-based photo editor that provides photo styles and processing techniques from users around the world www.polarr.co

Voice & Tone is a fantastic writing style guide from MailChimp that includes their research into what works best when writing emails. It covers everything from success messages to app copy to knowledge base articles, while also covering best practices for things like writing on Facebook and Twitter, and writing press releases. http://voiceandtone.com/

9 GIFs That Explain the difference between a responsive and an adaptive website http://www.fastcodesign.com/3038367/9-gifs-that-explain-responsive-design-brilliantly

25 Google Search tricks you won’t know how you ever lived without, http://bgr.com/2014/08/13/top-25-google-search-tips-tricks/

Compose Great Photos of Your Craft With These 5 Tips, http://crafts.tutsplus.com/tutorials/compose-great-photos-of-your-craft-with-these-5-tips--cms-21270

7 simple ways to build a buzz around your website http://www.webdesignerdepot.com/2014/04/7-simple-ways-to-build-a-buzz-around-your-website/

The Value of an Effective Email Newsletter http://www.newmediacampaigns.com/blog/the-value-of-an-effective-email-newsletter

Happy Halloween from your friends at Goozmo!

What You Should Know About Google's Penguin 3.0 http://www.inc.com/drew-hendricks/google-s-penguin-3-0-what-you-should-know-about-the-latest-update.html

How to use MailChimp's Email Designer tool to help you build clean and mobile-friendly newsletters http://webdesign.tutsplus.com/tutorials/getting-started-with-mailchimps-email-designer--cms-19899

Google Analytics is an amazing, free tool for learning more about the people who visit your website. Here are some ways to help improve your setup http://www.newmediacampaigns.com/blog/easy-ways-to-improve-google-analytics

How non-profits can retain and understand an audience on Twitter http://www.newmediacampaigns.com/blog/managing-twitter-for-non-profits

Backing up your computer data is an important habit. Find out the best ways to do this here, http://computers.tutsplus.com/tutorials/the-tuts-guide-to-backing-up-your-pc--cms-21838

Simple Tips to Improve Your Rank http://google.about.com/od/searchengineoptimization/qt/improverank.htm

You can still use Google Docs even when you don't have access to an internet connection. Here's how,  http://computers.tutsplus.com/tutorials/how-to-use-google-docs-when-youre-offline--cms-21332

The basics of navigating Google Analytics, http://www.socialmediaexaminer.com/google-analytics-basics/

Terms & conditions and privacy policy, what you should know http://ohmyhandmade.com/2014/head/entrepreneurship/protecting-your-online-business/

A few simple steps you can take to increase your search engine ranking http://www.entrepreneur.com/article/217483

How and When to Use the 9 Most Common Types of Image Files http://blog.hubspot.com/marketing/different-file-types-definition #WebDesignBoulder #ImageFileTypes

16 ideas you can put into action right now http://webdesignledger.com/tips/16-tips-for-a-better-website #WebDesignBoulder #WebsiteTips

Making perfect pictures on your iPhone - http://www.theverge.com/2013/12/23/5210112/the-verge-at-work-making-perfect-pictures-on-your-iphone #WebDesignBoulder #iPhonePictures

25 Quick WordPress Tips Beginners May Miss, http://www.fabulousblogging.com/2012/11/25-quick-wordpress-tips-and-ideas-that-beginners-may-miss/ #WebDesignBoulder #Wordpress

Our founder, Tyson Brawley, was interviewed by Brent Weaver with uGurus on 'How to Grow a Web Agency'.  Let us know what you think! Transcript Brent: I'm Brent Weaver and you're watching uGurus, a must-watch web series to become a more profitable and in-demand web professional. Today, I'm in Boulder, Colorado with Tyson Brawley at Goozmo. Welcome to the program. Tyson: Thanks. Brent: Tyson, what makes Goozmo unique? Tyson: What makes us unique? I would say, our passion behind it. We have a lot of drive that we inject into all of our projects. We treat this as a relationship with our clients. We tell every client going into any project that we want to be their web partner, their web go-to to everything, to be part of their goals, to be part of their passion. With that, we then put that into the work we do for them. We treat everything as an ongoing relationship with all of our clients. With that, we find that to be unique with us and how we approach it. Brent: Does ongoing mean that you have some kind of recurring relationship with your customers? Tyson: Yes. We have an ongoing support plan, I guess you could call it, where it extends to anything from just general questions, consulting, new ideas, help with their websites, particularly content management system, like WordPress, Joomla, any of those applications. We're there. On call, so to speak. They can pick our brain or just ask us anything, and that is recurring. And that's an extension to our relationship with them. Brent: Give me an idea of the scope of Goozmo. How many clients do you guys currently have? Tyson: Right now we're supporting between 450 and 500 clients across multiple different platforms. Some are websites or even services that are not technically on a platform, but we're supporting them in terms of search engine optimization, campaigns such as social media, possibly blog writing, even just graphic design. They'll come to us on a recurring basis and we'll perform graphic changes or even print material and that kind of stuff. Brent: When did Goozmo start? Tyson: We started in January of 2000. In the beginning we were literally working out of a garage. Read More

Learn how to make writing in WordPress more effective, http://www.webdesignerdepot.com/2013/01/how-to-improve-your-writing-in-wordpress/

Hump Day Bump - How to Edit PDF Documents in Microsoft Word http://ow.ly/yLq1w #WebDesignBoulder #PDFs

Find Anything Online With Advanced Search Techniques http://ow.ly/ypFHr #WebDesignBoulder #Search

Hump Day Bump - Bookmarks are an integral part of any web browser, learn how to best use them here, http://ow.ly/ypFBS #WebDesignBoulder #Bookmarks

Seven Tips to Building Your Brand's Reputation Online, http://www.inc.com/theupsstore/seven-tips-to-building-your-brands-reputation-online.html #WebDesignBoulder #OnlineMarketing

Free-to-use photos will add value to your post. Here's how you can find free images to use on your website and blog, http://www.newmediacampaigns.com/blog/find-free-images-for-your-blog. #WebDesignBoulder #FreeImages

5 minute SEO adjustments to improve your website, http://www.elizabethhalford.com/guest-posts/5-minutes-to-a-better-website/ #WebDesignBoulder #SEO

Learn how to use Pinterest to increase your search ranking and drive traffic to your site here, http://blog.tailwindapp.com/pinterest-seo/. #WebDesignBoulder #Pinterest

Check out these great shortcuts and fun internet secrets, http://www.buzzfeed.com/danieldalton/cool-internet-tricks-you-didnt-know-existed #WebDesignBoulder #InternetTricks

Going paperless is great way to organize your work. Find tips on getting started here, http://computers.tutsplus.com/articles/how-to-start-going-paperless--cms-19919 #WebDesignBoulder #Paperless

Considering a redesign? Here are 5 signs it's time to update, http://www.affordablewebdesign.com/5-signs-need-website-redesign/ #WebDesignBoulder #WebsiteRedesign

Social media is powerful for SEO. Find out how to make your website's content irresistibly shareable here, http://www.inc.com/jessica-stillman/5-ways-to-make-your-content-shareable.html #WebDesignBoulder #SEO

Prioritizing image formatting is one of the easiest ways to speed up your site's load time. Check out how to optimize images for your website here, http://www.newmediacampaigns.com/page/how-to-optimize-an-image-for-your-website #WebDesignBoulder #OptimizingImages

Title tags are one of the most important opportunities you have to tell search engines what a page is about. Find out how to write effective title tags here, http://www.newmediacampaigns.com/blog/writing-effective-title-tags #WebDesignBoulder #TitleTages #SEO

Google Analytics is a free service that generates detailed statistics about a website's traffic. Here is an easy guide on setting up and using Google Analytics for your website, http://www.ekcetera.com/designstudio/2012/super-duper-easy-google-analytics-guide/ #WebDesignBoulder #GoogleAnalytics